DailyFlag for DailyBread campaign aims to raise $2,500 for hungry Torontonians

News Dec 23, 2011 by Joanna Lavoie East York Mirror

Those colourful flags decorating several homes along Leuty and Violet avenues aren't just adding a little Christmas cheer to the neighbourhood, they're also helping raise funds for the Daily Bread Food Bank.

Created by Leuty Avenue residents Benedict Hilliard and Michelynn Lafleche, the project is inspired by a similar initiative the couple ran while living in the United Kingdom. Throughout the month of December, the couple unveiled a window in their home each day decorated with ornaments for Advent.

"Our home had 24 panes of glass in the front. The kids at the nearby primary school would look forward to seeing (the new window) every day," explained Hilliard, a professional painter, photographer and filmmaker.

Hilliard and Lafleche, who works in the charity sector, brought their Christmas tradition with them across the big pond when they moved to the Beach two and a half years ago.

"We wanted to do something like that here," said Hilliard, who last year with the help of friends and family members designed 25 unique flags for the 25 days of Advent. He showcased the colourful 8" by 12" flags on his front lawn before posting them and auctioning them off on Facebook.

Supporters from the UK, The Netherlands, the United States and Canada purchased the flags. The informal initiative raised $600 for the Daily Bread Food Bank.

This year, 25 homes on Leuty and Violet avenues will display colourful and unique flags each measuring 32 x 40 inches as part of the official DailyFlag for DailyBread campaign. As always, a new design will be unveiled daily until Dec. 25.

"This year we tried to step it up a bit. It's a bit bigger and a bit more ambitious," said Hilliard, who created the Dec. 1 flag, an acrylic and gold leaf design on canvas inspired by the one in six Torontonians who made use of a food bank last year.

"We're lucky we have such a great street here and such a great community. It's been a real fun community-building activity."

The goal is to raise $2,500 for the Daily Bread Food Bank, an organization Hilliard said they chose because of its constant need for cash and food donations, especially in light of the recent global economic uncertainties.

So far, $2,000 has been raised for the charity's annual Holiday Drive.

"We're hoping after Dec. 25 we'll get more bids," said Hilliard, noting online bidding is open until Jan. 15 at www.dailyflagfordailybread.wordpress.com. The winning bidders will be notified by email on Jan. 16.

People can also make monetary donations directly to the Daily Bread, he added.

The Advent flags, which will be photographed and published daily on the website, will remain up until early next year for all to enjoy.

"We're already being asked if we're doing it next year. There's a lot of interest," said Hilliard, adding he hopes the fundraising idea will catch on in other neighbourhoods.

DailyFlag for DailyBread campaign aims to raise $2,500 for hungry Torontonians

Unique Advent-inspired community art installation runs along Leuty and Violet avenues

News Dec 23, 2011 by Joanna Lavoie East York Mirror

Those colourful flags decorating several homes along Leuty and Violet avenues aren't just adding a little Christmas cheer to the neighbourhood, they're also helping raise funds for the Daily Bread Food Bank.

Created by Leuty Avenue residents Benedict Hilliard and Michelynn Lafleche, the project is inspired by a similar initiative the couple ran while living in the United Kingdom. Throughout the month of December, the couple unveiled a window in their home each day decorated with ornaments for Advent.

"Our home had 24 panes of glass in the front. The kids at the nearby primary school would look forward to seeing (the new window) every day," explained Hilliard, a professional painter, photographer and filmmaker.

Hilliard and Lafleche, who works in the charity sector, brought their Christmas tradition with them across the big pond when they moved to the Beach two and a half years ago.

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"We wanted to do something like that here," said Hilliard, who last year with the help of friends and family members designed 25 unique flags for the 25 days of Advent. He showcased the colourful 8" by 12" flags on his front lawn before posting them and auctioning them off on Facebook.

Supporters from the UK, The Netherlands, the United States and Canada purchased the flags. The informal initiative raised $600 for the Daily Bread Food Bank.

This year, 25 homes on Leuty and Violet avenues will display colourful and unique flags each measuring 32 x 40 inches as part of the official DailyFlag for DailyBread campaign. As always, a new design will be unveiled daily until Dec. 25.

"This year we tried to step it up a bit. It's a bit bigger and a bit more ambitious," said Hilliard, who created the Dec. 1 flag, an acrylic and gold leaf design on canvas inspired by the one in six Torontonians who made use of a food bank last year.

"We're lucky we have such a great street here and such a great community. It's been a real fun community-building activity."

The goal is to raise $2,500 for the Daily Bread Food Bank, an organization Hilliard said they chose because of its constant need for cash and food donations, especially in light of the recent global economic uncertainties.

So far, $2,000 has been raised for the charity's annual Holiday Drive.

"We're hoping after Dec. 25 we'll get more bids," said Hilliard, noting online bidding is open until Jan. 15 at www.dailyflagfordailybread.wordpress.com. The winning bidders will be notified by email on Jan. 16.

People can also make monetary donations directly to the Daily Bread, he added.

The Advent flags, which will be photographed and published daily on the website, will remain up until early next year for all to enjoy.

"We're already being asked if we're doing it next year. There's a lot of interest," said Hilliard, adding he hopes the fundraising idea will catch on in other neighbourhoods.

DailyFlag for DailyBread campaign aims to raise $2,500 for hungry Torontonians

Unique Advent-inspired community art installation runs along Leuty and Violet avenues

News Dec 23, 2011 by Joanna Lavoie East York Mirror

Those colourful flags decorating several homes along Leuty and Violet avenues aren't just adding a little Christmas cheer to the neighbourhood, they're also helping raise funds for the Daily Bread Food Bank.

Created by Leuty Avenue residents Benedict Hilliard and Michelynn Lafleche, the project is inspired by a similar initiative the couple ran while living in the United Kingdom. Throughout the month of December, the couple unveiled a window in their home each day decorated with ornaments for Advent.

"Our home had 24 panes of glass in the front. The kids at the nearby primary school would look forward to seeing (the new window) every day," explained Hilliard, a professional painter, photographer and filmmaker.

Hilliard and Lafleche, who works in the charity sector, brought their Christmas tradition with them across the big pond when they moved to the Beach two and a half years ago.

Related Content

"We wanted to do something like that here," said Hilliard, who last year with the help of friends and family members designed 25 unique flags for the 25 days of Advent. He showcased the colourful 8" by 12" flags on his front lawn before posting them and auctioning them off on Facebook.

Supporters from the UK, The Netherlands, the United States and Canada purchased the flags. The informal initiative raised $600 for the Daily Bread Food Bank.

This year, 25 homes on Leuty and Violet avenues will display colourful and unique flags each measuring 32 x 40 inches as part of the official DailyFlag for DailyBread campaign. As always, a new design will be unveiled daily until Dec. 25.

"This year we tried to step it up a bit. It's a bit bigger and a bit more ambitious," said Hilliard, who created the Dec. 1 flag, an acrylic and gold leaf design on canvas inspired by the one in six Torontonians who made use of a food bank last year.

"We're lucky we have such a great street here and such a great community. It's been a real fun community-building activity."

The goal is to raise $2,500 for the Daily Bread Food Bank, an organization Hilliard said they chose because of its constant need for cash and food donations, especially in light of the recent global economic uncertainties.

So far, $2,000 has been raised for the charity's annual Holiday Drive.

"We're hoping after Dec. 25 we'll get more bids," said Hilliard, noting online bidding is open until Jan. 15 at www.dailyflagfordailybread.wordpress.com. The winning bidders will be notified by email on Jan. 16.

People can also make monetary donations directly to the Daily Bread, he added.

The Advent flags, which will be photographed and published daily on the website, will remain up until early next year for all to enjoy.

"We're already being asked if we're doing it next year. There's a lot of interest," said Hilliard, adding he hopes the fundraising idea will catch on in other neighbourhoods.